Boots

The Brief

To create a range of point of sale items and press advertisements promoting Boots Hearing Care products and special offers, that comply with the corporate brand guidelines but are appropriate for the specific application.

The Solution

Clear, clean, on-brand posters that are used across Boots Hearingcare outlets. The imagery is sharp, the copy is crisp and the overall effect is a modern look that builds on the Boots national branding and appeals to discerning customers who might appreciate a boost to their hearing but don't see themselves as old and infirm! The same look and feel has been applied to full-colour ads in the national and regional press to drive traffic to Boots outlets.

The results

Customers who might never have considered using hearing aids know that excellent products at affordable prices are available from a household brand they know and trust.

Raving fans

"We're very pleased with the work blah d blah does for us. This kind of work requires an eye for detail, brand compliance and a methodical approach, as well as a healthy dose of creativity. The eye-catching materials that blah produce certainly meet their mark."

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